Procter & Gamble employees volunteering at Meals on Wheels. |
Thursday, March 1, 2012
Book Value vs. Market Value
Procter & Gamble has a higher market value than they do book value. What this means is that their intangible assets have a high value. Human capital and social capital are part of these intangible assets. Along with them is "knowledge." The two parts of knowledge are explicit and tacit knowledge. It is a good thing for Procter & Gamble that their market value is higher than their book value. Other companies that share this type of ratio are Apple, Google, Microsoft, and Oracle.
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